Client: Specialist Heating Company

Prior to committing substantial investment in new infrastructure, our client, an underfloor heating specialist, wanted to identify potential customers and competitors, the best route to market, and the optimum cost structure compared to similar products in the marketplace.

Abtel conducted telephone research aimed specifically at organisations deemed to be potential customers, competitors and influencers/specifiers. This approach required a different set of questions to each identified sector in order to achieve unbiased results.

Interrogation of the resulting data provided our client with tangible evidence (which would support any application to bankers or investors) that the investment was justified and that the ROI was within acceptable limits.

 

It's Focussed

Every campaign is designed to maximise return for our clients. Only when our team is conversant with your proposition and your marketplace will we begin your campaign.

 

 

It’s Specific

All campaigns are built around the exact needs of our clients, whether its client retention, event attendance, order processing, data capture or a multitude of other services

 

 

It’s Intelligent

Our highly trained and motivated team will approach your marketplace in a professional and intelligent manner, nurturing and developing qualified opportunities for your organisation

 

 

It’s Measurable

Combining our bespoke software systems with a real drive to exceed expectation, every point of contact is recorded, every task actioned and every opportunity maximised

 

Abtel Ltd, Pitreavie Drive, Pitreavie Business Park Dunfermline, Fife, KY11 8US Registered in Scotland: Co Reg No. 147839 Tel. 01383 620520 Fax. 01383 622416